Rising memory prices driven by the artificial intelligence (AI) boom are beginning to influence PC hardware configurations, with an increasing number of users opting for computers with lower RAM capacities. According to the latest CPU-Z hardware survey, the share of computers equipped with 32GB and 64GB of RAM has declined, while configurations featuring 16GB, 8GB, and 24GB memory have gained popularity.
Declining RAM Capacities Amid Rising Costs
The findings suggest that upgrading to higher-capacity memory is becoming increasingly expensive for PC users as the ongoing AI-driven shortage continues to push DRAM prices higher. The CPU-Z Validator statistics are based on hardware configurations voluntarily submitted by users to its online database. Therefore, the findings do not represent overall PC sales or the entire global computer market.
The latest data indicates that, for the first time, the average RAM capacity across PCs in the survey has declined on a year-on-year basis. Over the past three months, the number of systems featuring 32GB of RAM has fallen by 2.5%, while computers equipped with 64GB memory have recorded a sharper decline of 18%. In contrast, lower-capacity configurations have witnessed an increase. Systems with 16GB of RAM rose by 12.9%, while those featuring 8GB increased by 5.5%. Computers with 24GB of memory recorded the strongest growth, climbing 19.7% during the period.
The Shift Towards 16GB and DDR4 Memory
Despite the decline, 32GB remains the most popular RAM configuration, accounting for 37.2% of systems surveyed. However, 16GB computers are closing the gap, trailing the leading configuration by just 4.2 percentage points. The trend indicates that rising hardware costs may be prompting consumers to postpone memory upgrades or opt for more affordable configurations.
The survey also highlights a shift in preference towards the older DDR4 memory standard. The share of PCs using DDR4 increased by 6 percentage points year-on-year to 54.4%, strengthening its position as the most widely used memory generation in the survey. Meanwhile, DDR5, the newer memory standard, recorded a decline of 2.9 percentage points to 32.9%. Although both generations have become more expensive amid the global memory shortage, DDR4 continues to offer a relatively affordable alternative for consumers looking to upgrade or build PCs without significantly increasing their budgets.
Consumer Behavior and Market Implications
The growing adoption of DDR4 suggests that price considerations are increasingly influencing hardware purchasing decisions. A similar trend is emerging in the Steam hardware survey, which tracks the configurations of computers used by gamers on the platform. Gamers, often early adopters of technology, are also gravitating towards lower-capacity RAM configurations, indicating a broader market shift.
The implications of these trends are significant for manufacturers and retailers. As consumers prioritize affordability, companies may need to adjust their product lines and marketing strategies to cater to the changing preferences. The decline in high-capacity RAM sales could lead to a reevaluation of inventory and production strategies, particularly for DDR5 memory, which has not gained the expected traction in the market.
Future Outlook: RAM Prices and Consumer Choices
Looking ahead, the RAM market is poised for continued volatility as AI technologies drive demand for memory resources. The ongoing shortage may persist, impacting prices and availability. Consumers are likely to remain cautious, focusing on cost-effective solutions that meet their computing needs without overspending.
Looking ahead,, the landscape of PC memory is evolving, with a clear trend towards lower-capacity configurations as users adapt to rising costs. The shift from 32GB and 64GB systems to more affordable options like 16GB and 24GB reflects a broader change in consumer behavior driven by economic factors. As the market adjusts, it will be crucial for stakeholders to monitor these trends and respond accordingly to meet the needs of a changing consumer base.
| RAM Configuration | Percentage Change | Current Popularity (%) |
|---|---|---|
| 32GB | -2.5% | 37.2 |
| 64GB | -18% | N/A |
| 16GB | +12.9% | N/A |
| 8GB | +5.5% | N/A |
| 24GB | +19.7% | N/A |
| DDR4 | +6% | 54.4 |
| DDR5 | -2.9% | 32.9 |









